5. Separate the Person From the Issue Benefits: Establish yourself as a strong problem solver with excellent people skills. Win more rapport, cooperation and respect. How: In every communication situation, there are two elements present: The relationship you have with this person, and the issue you are discussing. AnContinue Reading 1. Keep Your Cool Benefits: Maintain self-control. Avoid escalation of problem. How: The first rule in the face of an unreasonable person is to maintain your composure; the less reactive you are, the more you can use your better judgment to handle the situation.Continue Reading