Eliminating Stigma of Sexual Abuse – Man by Man

Male survivors of sexual experience considerable stigma and this can prevent them from seeking the help they need. Our funders including the Ministry of Social Development and Foundation North recognize this and have supported our work to let men know that it is OK to reach out. The work Better Blokes does has a huge potential for improving the quality of life for men and their families.

Radio Campaign ( uploaded on You Tube )

Better Blokes March Marketing Campaign – Billboard & Radio

Website

Ongoing optimization of website for search engine visibility by Admatic.

Adwords marketing by Admatic using Google advertising grant.

Content creation for website: blog posts, informational pages, informational video.

Facebook

Contracting Admatic to update Facebook account to meet European Union & U.S. standards to optimize SEO & SEM performance.

Mail Chimp

Contracted Morton Media to audit registration forms for email addresses and adding to Mail Chimp contacts.

Audio Only Radio Commercial

Billboard Campaign

Morton Media optimizing our media spend to target Counties Manukau using bus backs as low availability of billboards.

Download PDF Here

BBMediaPlan-2021-For-Distribution-March-9-2