Headspace, a guided meditation and mindfulness startup, recently raised $30 million from The Chernin Group, Advancit Capital, Allen & Company, Breyer Capital, The Honest Company Co-Founder Jessica Alba, actor Jared Leto, TV personality Ryan Seacrest, LinkedIn CEO Jeff Weiner and others. The plan is to hire more engineers and content marketers and expand Headspace’s content.
The size of the round has been reported at $34 million based on SEC filings, but sources close to the company have confirmed to me that the actual size was $30 million.
The startup makes money through selling subscriptions to its guided meditations. But anyone can try out the service for free through Headspace’s “Take 10” program, which offers ten, ten-minute guided meditation sessions. There’s no limit on how many times you can listen to the free sessions, but if you’re a seriously dedicated meditator, the content might feel stale over time. If you want access to hundreds of hours worth of content on everything from stress and creativity to relationships and happiness, you can select one of four plans: monthly ($12.95), yearly ($7.99/month), two years ($6.24/month) or forever ($419.95)